
It will also automatically update when new features and improvements are made. At the time of writing Adobe InDesign was £19.97 per month, no upfront cost just download the software (7 days free trial) then start your subscription. Now however Adobe InDesign is purchased on a subscription model which means you pay monthly for the use. This high cost would certainly put off the casual user or anybody who’s main job role did not include the use of Adobe InDesign on a daily basis. Every few years there would be a significant update so you would pay Adobe £200-£300 to upgrade your software to the latest version.

It used to be that Adobe InDesign was purchased off the shelf with a single licence, it would typically cost you around £800-£900 and you would own the software forever. Adobe InDesign Changing to a subscription model Ive been using Adobe InDesign since its inception in 2002 and training people in it for over 12 years and in the last few years I have seen what I believe to be the two big changes that Adobe have made that have seen its popularity soar within the marketing world on top of its already huge Graphic Design customer base.


You can also generate a low resolution PDFs to distribute digitally. You can generate high quality print ready PDF artwork that can be sent to a commercial printer to print your work in volume. Once you grasp the basics of Adobe InDesign you will soon see the advantages over using Microsoft Powerpoint or Word to create your layouts.Īdobe InDesign is also a master at creating PDFs for many different outcomes. With your Logo and images to hand you can quickly and easily create marketing material to fit in with your already established brand. Especially if you are in a position where your company logo has already been created and you have branding elements to use. However for the everyday Marketeer Adobe InDesign can be used at a very useful level where posters, leaflets and brochures can be created very quickly and easily.

This is true to an extent as all Adobe Software can be used at a very advanced level, you can create some very complex design work and the scope is vast.
